The Difference Between Home Staging and Interior Design

Interior design aims to create a home that appeals to a specific homeowner. It results in a home that is personally appealing to the homeowners by using styles and colors that they love in ways that suit their particular lifestyle.

The goal of home staging is to sell homes. It’s a proven marketing tool that merchandises a home so that it sells quicker and for more money. Successful home staging makes a home look great in marketing photos and highlights selling features. It makes rooms feel large and appeals to a broad market.

Second, Money is Spent Differently on Home Staging vs. Interior Design.

When home staging, it’s important to only spend money on repairs or updates that will increase buyer appeal and for which you will earn your money back—and more!

With interior design, you spend money in a way that achieves a look that appeals to a specific homeowner and increases the functionality of home according to how the homeowner lives. Spending money on the items that mean the most to the homeowner is worth it.

When staging a house for sale, you must spend money only on things for which you will receive a high return on investment (ROI). It’s smart to spend money to increase your home’s appeal, but only when it increases the value of your home and its appeal to potential buyers. Evaluate before you spend to to be sure that you will get your money back—and more. Here are things that buyers love and are worth putting money behind.

Finally, Home Staging Results in a Less Crowded, Less Cluttered, and Less Personalized Style Than You Would Want to Live With.

Stage home for sale does not show the home as it would be in real life. It’s aspirational. It suggests to homebuyers how they may want to live, but it’s main goal is to show the home at its largest, lightest, brightest, cleanest, and clutter-free best. In real life, you can’t live that way.

In this staged kitchen, you can see that the counters are free of all practical items. Staging is not meant to be practical for the people living in the home— it is intended to show the house looking its best.

Even the most beautifully designed, minimalist, clean home will need some simplifying, depersonalizing, and freshening before it goes on the market.